Adobe Analytics Business Practitioner Exam Prep 2025 – Complete Study Resource

The correct choice highlights the comprehensive range of data that Adobe Analytics can collect. It encompasses web traffic, which is crucial for understanding user behavior on websites, as well as mobile app usage, which reflects engagement in mobile environments that have increasingly become vital for businesses. Additionally, video interactions provide insights into how users engage with video content, allowing companies to measure effectiveness and audience engagement with rich media. The phrase "and more" indicates that Adobe Analytics is capable of capturing various other types of data, including social media interactions, email campaigns, and customer journey data, making it a versatile tool for businesses looking to analyze various aspects of their digital presence and customer interactions. This extensive data collection capability is essential for organizations aiming to gain a holistic view of user behaviors across multiple channels, aiding in more informed decision-making and strategy formulation.